In today’s episode I talk to Kate Farrall, a stay at home mom artist and business coach for creatives. She gives great advice for stay at home moms who want to start painting but are not sure where or how to start.
Listen to the Episode Here:
Today we talk about how Kate ended up not only becoming an artist but a business coach. She went to college to become and Art History Theory and Criticism Major. She loved creating too, so from there she added a photography major. After college she started working at a Non-profit Art Gallery where she learned about the gallery world.
Kate then went to graduate school in California and got a Masters of Photography. After graduate school she had to find a job to help her pay for her undergraduate and graduate school loans. She started working at a startup where she learned a ton of amazing marketing tools and techniques which helped her realize that those skills are not taught in most art schools and the ones that do teach them, don’t offer nearly what is necessary for artists to thrive in the professional world. Kate believes that if artists knew how to use those tools the world would be a different place. That was the seed that led her to finally offer coaching services and help for creative people.
As moms working from home, we feel isolated and it is important to connect with other women like us for support, encouragement and accountability. It also helps us know that we are not alone. Mastermind groups are great for this purpose.
After having her daughter and growing tired of working almost 60 hours a week in the corporate world, Kate decided to explore the possibility of leaving her job, becoming a stay at home mom and start her business as a coach for creatives. She began to get clients that wanted to be helped with their creative careers and she started to transition from working full time to being her own boss. Even thought she was having fears regarding the ability to continue to have an income after leaving her job but thankfully things worked out really well for her.
Kate has been able to integrate her business with life and being a mom to the point where she now has a good balance that allows her to do the things she wouldn’t be able to do otherwise.
As moms working from home, we feel isolated and it is important to connect with other women like us for support, encouragement and accountability. It also helps us know that we are not alone. Mastermind groups are great for this purpose.
We also talked about journaling, what an invaluable tool it is and how she gives her clients journaling props to work in a consistent basis through their fears like selling their work, letting go of their work, or what is stopping them from starting their art careers.
We talk about how these days the gallery world is not the only option artists and creatives in general have to sell their work. There are many other options out there that make it easier to connect with potential customers and Kate encourages her clients to go with what resonates most with them and what helps them be more authentic. I, for example, decided to go the independent route and was able to create an art career using the tools available to all of us right now, like Facebook and Instagram.
Kate mentions how taking the Gretchen Rubin’s Personality Type Test helped her discover her strengths and also the areas where she could improve. The test helps you become more aware about how one tends to behave and work, and why.
Kate is a get-your-sh*t-together specialist for motivated artists, makers and creative business owners who want to earn more from what they do. They’ve got amazing art, handmade objects, and life changing services to offer but feel frustrated that they are not selling more and aren’t sure what to do about it. She helps them connect and engage with people who want their work so they can stay true to what they love doing while earning more money.
She’s also a fine artist who creates experimental photography that includes exposing photos through the postal system and growing bioluminescent organisms such as fungus and algae to make my images.
Kate is offering to our listeners a FREE Worksheet to help them price their artwork so they can be ready for their next sale.
Thanks for listening/reading!
Talk to you soon!
Are you ready to follow your heart and blossom?
Nadjah
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CONNECT WITH KATE
Coaching Website: https://www.katefarrallcoaching.com
Instagram: https://www.instagram.com/katefarrall
Facebook Page: http://facebook.com/KateFarrallCoaching
Open Studios Group: https://www.facebook.com/groups/OpenStudiosGroup/
Art Website: https://www.katefarrall.com
Get your FREE Worksheet to price your artwork here: http://eepurl.com/dAg1jb
INFORMATION MENTIONED IN THE EPISODE
Gretchen Rubin Personality Type Test
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